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Project
CreditRepair.com
Improved measurement quality for a performance-heavy funnel by tightening event logic, clarifying attribution points, and aligning analytics implementation with operational reporting needs.
GA4GTMCRMAttributionConsent
Overview
Improved measurement quality for a performance-heavy funnel by tightening event logic, clarifying attribution points, and aligning analytics implementation with operational reporting needs.
Responsibilities
- Reviewed conversion funnel instrumentation and data gaps.
- Aligned measurement definitions across channel and CRM touchpoints.
- Reduced implementation ambiguity for downstream reporting teams.